One of the most elusive of career creatures is Purpose. Not the what, or the how, when, where or who - but the why.
We often set out to answer all the other things first: what we want to do, where we want to work, how we'll get there. Sometimes we think the whole career journey begins with writing our resume. Nope, it's hard to write a good one without knowing what matters most - our why.
This is not just a challenge for individuals either, but for organisations too, A strong purpose helps an organisation find their people.
In this interview, our founder Ali Killaly talks with Head of People and Culture Tara Haubert about what purpose looks like at athletic brand ASICS and with Brian Clohessy, Head of People and Character, about purpose at architecture firm BVN.
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